Barra World Fashion Show opens the fall – winter fashion season in Rio de Janeiro

March 3, 2026

BARRA WORLD FASHION SHOW OPENS THE FALL–WINTER FASHION SEASON IN RIO DE JANEIRO

On March 21, Barra World Shopping, the iconic mall owned by entrepreneur José Koury, will host another edition of the Barra World Fashion Show, one of the most important fashion events in the country, showcasing the latest trends in Rio fashion. This edition will feature more than 30 exclusive brands presenting their new fall-winter collections.

According to sisters Julia and Manoela Koury, who are responsible for organizing the event, the show will be a gala evening. In addition to the highly anticipated runway show, which will be covered by major media outlets, a cocktail reception will be offered to VIP guests.

Admission is free and open to the public. Barra World Shopping is located at 580 Alfredo Baltazar da Silveira Avenue, Recreio dos Bandeirantes – Rio de Janeiro.

After the show, the first concept store in Brazil of the brand TREVO BRAND, specializing in exclusive and high-quality products, will be inaugurated.

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Sobre o Shopping O Barra World Shopping é um dos centros comerciais mais emblemáticos do Rio de Janeiro, localizado no Recreio dos Bandeirantes. Reconhecido por sua arquitetura temática inspirada em diferentes países e culturas do mundo, o shopping oferece uma experiência diferenciada que vai além das compras, reunindo moda, gastronomia, entretenimento e eventos de grande porte. Consolidado como polo de lançamentos, desfiles e iniciativas culturais, o Barra World se destaca por valorizar marcas exclusivas e promover encontros que movimentam o cenário empresarial e social da cidade, tornando-se referência de inovação e sofisticação na zona oeste carioca.

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barra world jose koury julia koury manoela koury

Claudia Cataldi

With over 30 years of experience in television, Claudia has worked as a reporter, producer, and editor. One of her books was publicly endorsed by the President of Brazil, earning her lifetime seats in literary academies in Brazil, the United States, and Europe. Having lived in Cuba, Mexico, the United States, and across Europe, Claudia speaks fluent English, Spanish, Italian, and Portuguese. With a career involving government, media and education, Claudia believes that communication is a bridge, and her mission is to make it human, strategic and transformative. She possesses BAs in Journalism and Advertising, an MS degree in Political Science and International Relations, and an MBA in Marketing. She was a UN fellow at the Hebrew University of Jerusalem and an alumna of Brazil’s Superior War College. She is currently doing a Ph.D. in Strategic Communications.